Co-op Solutions

Co-op Solutions is the largest credit union owned network in the US. It has been connecting the industry’s ATMs and services for over 40 years. Our team created a new logo and visual identity to reflect Co-op’s vision of modernizing and becoming a leading technology company.

The legacy red respects Co-op’s history within the industry while the new red symbolizes their ambitions in technology. The holding shapes eliminate the need for a hyphen, creating a scalable logo for the modern world.

All secondary colors are designed to work with the primary reds.

The squares within the logo inform the grid for the visual identity. The two-color icons and illustrations are inspired by Co-op’s merger of legacy and technology.